There are some foundational rules to every discipline; UX designing, i.e., User experience designing, is no exception to this convention. However, just like any other art form, the vastness and dynamics of UX design principles are limitless. Have you ever noticed a painter who paints a picture without having any vision in mind? No, right? That is because we see it through the burning passion of the artist when he paints. But along with passion and vision, there are some ground rules a good artist should never forget.
UX designing is an exceptional art form that is a creation of an exquisite vision. Most experts and art schools of the blooming field say that these ground rules are nothing but the wise organization of features and elements a designer uses in his design. This is only to make sure that the user experience is pleasurable, easy, and efficient.
“There has been a complex debate going on about defining the UX design. But UX designing, like other designing fields, is abstract and somewhat vague; however, what has been accepted and normalized by successful designs has set some ground rules for the entire UX design community. Those variants but crucial principles of UX design make a whole here.”
Let’s dive into some of the UX Design core principles of this user-led eminent way of thought.
The user is the centerpiece.
Building a user-centric website or app is the primary principle of UX design. Every designer should integrate this element in the UX product since its inception. When you purchase a product, you first imagine its usability in a similar manner as its maker must’ve thought initially. This basic rule applies to UX design as well.
“You cannot build a marvelous design without imagining people interacting with it, be it through Android or IOS. User-interaction, in case forgotten, will mean that the design is of no use.”
As a designer, you have to trace the product’s usability and the potential user needs or expectations. Jot down the points you believe are vital from a user perspective and make changes in the design accordingly. This can be tricky and dynamic at the same time. However, observing other successful designs, working closely with the UX design team, and doing your hard and rough work can easily make it happen. Feedbacks and user reviews are also crucial for keeping user needs at par in the design.
Deliver the purpose.
There is an end goal every designer is willing to achieve through his/her design. A designer needs to stick to some principles to deliver a website’s purpose to the users without being cringy. The stuffed elements in the design may confuse the user and make the design lose its user appeal. Hence, a designer should provide a neat and subtle experience to his users. Below are some crucial UX design rules to make the web pages look disciplined and symmetrical.
Maintain flow- Flow or consistency refers to creating symmetrical functionality throughout the site’s web pages. Using successful page templates might help a designer to build a friendly user interface. A designer should align the pages’ intricate details with the same principles—the search bar, buttons, drop-down lists, etc.
Clarity- Don’t make the users play hide and seek on your website and make it obvious for them to find what they are looking for. The redirection from clicking at one point at a webpage to another webpage should be clear and straightforward. Use widely acceptable icons and symbols to indicate details and try not to experiment with anything new other than the conventional design set-up.
Create order or hierarchy- Mapping or navigating users is a vital skill that a good designer should possess. Creating hierarchy eases the user’s movement across the site without any confusion. It easily redirects and navigates the users without much disruption.
This practice of learning user behavior will make your website flow beautifully, giving the users a worthwhile experience. The designer has the discretion to be minimal, but some smart work is required. The trick here is to make the users feel they have the floor while knowing what their next step will be. It will then become functional as well as fun and appealing for the users.
The user knows the best.
The reason a user visits a website is best known by the user only. Making them feel like they have charge of their choices will anyway make the website likable. A designer just needs to offer the users this feeling along with making the website experience glitch-free. Confusing the users with new and overwhelming options may confuse them; adding easy hierarchy and familiar, user-friendly buttons or options in the UX design can help the designer.
The user has to be smartly predictable to understand the different audience types that may visit the website. The basic and advanced elements need to be there in the design. However, accessibility of these elements only for those who know how to utilize these elements, is the challenge. Assembling the advancing options and elements so that vital information is secured is a designer’s responsibility.
“User-centered design means understanding what your users need, how they think, and how they behave – and incorporating that understanding into every aspect of your process.” -Jesse James Garrett
Test the usability and accessibility of the UX Design.
Accessibility typically means removing obstacles from users’ paths to reach the website. People with little or no website knowledge should also be able to access the design. This will ensure equality for all the users on the designer’s part and a good user experience. Simplifying the visuals of the design is also vital to gain user accessibility.
Usability depends on the UX design’s serviceability; the bitter truth is if the user goal does not get fulfilled on one platform, he will switch to another regardless of how artistically the previous designer has added layouts and pixels in the design.
Many designers commit the mistake of testing the design in the end when it comes to usability. A user-based website includes both the user perspective and product usability in the design process since its beginning. A continuous and diligent system of usability checking should be handy for the designer. The design process has to remain solid when the website goes live. Usability testing also involves user reviews, feedback, and surveys that a designer can operate to have more clarity on what users like and discourage. More user engagement is the outcome of applying these principles of UX design.
“Feedback is the heart of interaction. If user interaction is a conversation between your user and the product, then your product better participate in a friendly, interesting, and helpful manner.”- -UXPin team
The bottom line for principles of UX Design-
The UX product designing should keep the users and their requirements at the top. There is no formula here, the more user-centric and user-friendly the design is, the more are the chances of the design becoming a success. A designer should always keep the user first and the design second. Creating appealing neatness and familiarity for the users is the art behind a terrific UX design. Keep on taking feedback and do constant iterations to hit the best of UX design.
The tips and principles of UX design can be a major game-changer to level up the designing skills. Give all of them a try and experience how the creation of connectivity and emotions through a simple UX design can do wonders!